Brooksville, FL, September 30, 2019 – ESCO, a leading worldwide supplier of tire changing tools and accessories, is pleased to announce the promotion of James Lueras from Customer Service Representative to Western Regional Sales Manager.
James will be responsible for developing new business relations and growing ESCO’s western sales territory. Joining the ESCO team in 2018, James’ resume boasts an impressive 18 years experience working hands-on in the tire service industry and assisting with brand development of popular tire tool brands: Pneu-Tek and Cheetah bead seaters. Having spent years improving safety and promoting service efficiency within hundreds of automotive, construction and agricultural shops, James brings the perfect combination of field experience and knowledge to ESCO’s growing company.
“I have received many opportunities in the tire industry over the years and feel that I made the best decision choosing ESCO to plant my roots and grow”, commented James Lueras. “My experience helping our distributors sell over the years makes this transition easy because I understand what their customers need and why.”
“James has been an exceptional addition to our customer service department, and we look forward to his efforts with sales”, says Steve Dyer, president of ESCO. “His experience and positive reputation in the industry will be a benefit to our growing western territory sales.”
For over 35 years, ESCO has been a world leader in quality hydraulic tire changing tools and accessories for the Commercial Truck, OTR, Mining, Automotive, and Agricultural Market. ESCO produces tire service and handling products ranging from: heavy duty bead breakers; hydraulic rams; air hydraulic pumps; heavy duty jacks and stands; tire demounting and mounting tools; tire wheel dollies, torque wrenches, and many other quality tire service equipment to better aid in safely and efficiently servicing tire/wheels.
If you would like for information about ESCO email; call 1-800-352-9852; or visit