ESCO Equipment Supply Company manufactures tools for all around the wheel… and so much more—and that commitment starts in the field.

Recently, our team participated in the Tire Industry Association Earthmover Tire Service (ETS) training in Brooksville, hosted at Miller Brothers Giant Tire Service.

The training was led by Matt White and Craig Tinklenberg, bringing together technicians and industry professionals focused on safety, performance, and proper service procedures.


REAL-WORLD TRAINING

 

This was hands-on, real-world training—working on one-piece, three-piece, and five-piece earthmover tire and wheel assemblies under true service conditions.

ESCO’s team was on-site to:

  • Observe real technician workflows.
  • Understand challenges in the field.
  • Evaluate how tools perform under pressure


WHY TIA TRAINING MATTERS

 

The Tire Industry Association ETS program establishes critical safety and service standards for OTR tire service.

The program focuses on:

  • Proper servicing techniques.
  • Safe use of hydraulic tools.
  • Lifting and stabilization procedures.
  • Service truck operation and jobsite setup.

This training ensures technicians are prepared to perform safely and efficiently in demanding environments.


ESCO FIELD TESTING

 

During the training, ESCO evaluated tools and systems in real service environments.

Focus areas included:

  • Cribbing and stabilization solutions.
  • Hydraulic tool performance.
  • Workflow efficiency.

ESCO also conducted field testing of new cribbing prototypes, currently in development and planned for release in Fall 2026—gathering direct feedback from technicians to refine performance and usability

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INDUSTRY COLLABORATION

 

Working alongside Matt White and Craig Tinklenberg—and the technicians performing the work—provides insight that directly influences ESCO product development.

“We are constantly looking for ways to make our products more efficient for technicians in the field, and allow them to find the right solution, right when they need it.”
Christopher Manfre, Marketing Director


Thank you to Tire Industry Association and all those who participated in the training.

 

At ESCO, we don’t just manufacture tools—we build solutions based

on real-world performance.

All around the wheel… and so much more.